The road to digital transformation of the beverage industry, three-in-one realizes terminal empowerment
With the rapid development of science and technology, digital transformation has become the only way for all walks of life. For the wine industry, how to use digital technology to achieve its own transformation and development has become a widespread concern in the industry. This article will focus on the digital transformation of the wine industry and explore how to use one-thing-one-code digital technology to achieve precise marketing, anti-counterfeiting, traceability functions and direct dialogue with consumers. At the same time, through the three-code integration of "box code, box code, one cover internal code", it provides system identification and data collection, realizes digital channel operation and terminal empowerment, solves goods fleeing problems and marketing problems, and enhances brand awareness.
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